A focus on visual data flow and how to make it brand-able but relatable and meaningful
Freelance Work
Little Joe Design
My Role(s)
Art Direction, Production Management
Skills Involved
Concepting, Branding & Identity, Illustration, Digital & Traditional Pre-press, Web Design
Tools used
Illustrator, Photoshop, Sketch
Logo work and branding to establish a tech company that specializes in data analysis of process and work flow. The logo evokes “data-in and data-out but hold on to just enough to analyze”.
I had an opportunity to develop isometric graphics that where relevant to the companies data solutions. Illustrating scenarios where their data can help improve flow.
I created a website look and feel that can be updated in the future while staying on brand, yet allowing new content and content types.